How to Add a FAQ Section in Wix

How to Add a FAQ Section in Wix (2025 Beginner-Friendly Guide)
Adding a FAQ (Frequently Asked Questions) section to your website can make a huge difference in how users interact with your content. Whether you’re answering product-related questions, offering support, or clarifying service details—a well-structured FAQ section improves trust, user experience, and even SEO.
In this 2025 step-by-step tutorial, you’ll learn exactly how to add a FAQ section in Wix, using the drag-and-drop editor and advanced layout options.
🧠 Why You Need a FAQ Section
Before diving into the “how,” let’s talk about the “why.”
Here’s what a FAQ section can do for your site:
✅ Reduces support questions by answering common concerns
✅ Builds authority and trust with visitors
✅ Improves search engine rankings with keyword-rich Q&As
✅ Enhances user experience by providing quick answers
✅ Keeps visitors engaged longer, reducing bounce rate
Wix makes it super easy to add a clean, professional-looking FAQ area to your website—no coding required.
🛠 Step 1: Decide Where to Place Your FAQ Section
You can add FAQs on:
🏠 Homepage (as a summary for first-time visitors)
📄 Dedicated FAQ page
📦 Product pages (to answer specific questions)
🧾 Checkout or contact pages
If you’re getting many repeat questions via chat or email, a dedicated FAQ page is a smart choice.
🔧 Step 2: Add a “FAQ Accordion” or Strip in Wix Editor
How to Add a FAQ Section in Wix & Wix offers an accordion-style layout—perfect for FAQs.
Here’s how to add it:
Open your site in Wix Editor
Click the “+ Add” button (on the left)
Go to “Strip” or “Interactive”
Select “FAQ” or “Accordion” section
Drag and drop it where you want on the page
You’ll see expandable questions that reveal the answers when clicked—this keeps your layout clean and user-friendly.
✍️ Step 3: Customize Your Questions and Answers
Once you’ve added your FAQ strip or accordion:
Click on any question block
Edit the text for both the question and the answer
Repeat for each FAQ item
💡 Pro Tip: Write questions from your users’ perspective and include keywords naturally in your answers.
Example:
Q: How do I reset my Wix store password?
A: To reset your Wix store password, go to the login page and click “Forgot Password.” You’ll receive an email with instructions.
🎨 Step 4: Adjust the Design and Layout
Make your FAQ section match your site’s branding:
Click “Design” on the strip or element
Choose a color scheme that fits your theme
Customize fonts, borders, padding, and hover effects
Add icons (e.g., plus/minus) for extra clarity
Consistency matters—use the same style across all pages for a professional look.
🧩 Optional: Use Wix App Market for Dynamic FAQs
If you want more flexibility, try apps from the Wix App Market like:
FAQ by POWR
Elfsight FAQ Widget
Accordion FAQ
These apps allow for:
Multiple categories
Searchable FAQs
Analytics on what’s being viewed
More design layouts
How to add:
Go to Wix Editor
Click Apps on the left
Search for “FAQ”
Click Add to Site
📱 Step 5: Optimize for Mobile
Most users will visit your site from a phone, so test your FAQ section in mobile view.
Click the Mobile icon in the Wix Editor
Check for spacing, font size, and easy tap areas
Ensure expand/collapse works smoothly
Wix’s responsive design automatically adapts your layout, but it’s always smart to double-check.
🔍 Step 6: Add FAQ Schema (Advanced SEO Tip)
Want your FAQs to appear directly in Google search results?
You can use structured data (FAQ schema) by:
Adding your FAQ section
Using Wix’s SEO Settings or custom code area
Inserting a JSON-LD FAQ schema snippet
This step is optional but can boost your SEO visibility with rich results.
🚀 Final Thoughts
That’s it! Now you know how to add a FAQ section in Wix using both built-in features and advanced tools. Whether you’re running a store, service, blog, or portfolio—FAQs help reduce friction, boost SEO, and support your users.
Don’t forget to update your FAQs regularly based on customer feedback and new services/products.