How to Add a FAQ Section in Wix

How to Add a FAQ Section in Wix (2025 Beginner-Friendly Guide)
Adding a FAQ (Frequently Asked Questions) section to your website can make a huge difference in how users interact with your content. Whether you’re answering product-related questions, offering support, or clarifying service details—a well-structured FAQ section improves trust, user experience, and even SEO.
In this 2025 step-by-step tutorial, you’ll learn exactly how to add a FAQ section in Wix, using the drag-and-drop editor and advanced layout options.
🧠 Why You Need a FAQ Section
Before diving into the “how,” let’s talk about the “why.”
Here’s what a FAQ section can do for your site:
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✅ Reduces support questions by answering common concerns
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✅ Builds authority and trust with visitors
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✅ Improves search engine rankings with keyword-rich Q&As
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✅ Enhances user experience by providing quick answers
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✅ Keeps visitors engaged longer, reducing bounce rate
Wix makes it super easy to add a clean, professional-looking FAQ area to your website—no coding required.
🛠 Step 1: Decide Where to Place Your FAQ Section
You can add FAQs on:
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🏠 Homepage (as a summary for first-time visitors)
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📄 Dedicated FAQ page
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📦 Product pages (to answer specific questions)
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🧾 Checkout or contact pages
If you’re getting many repeat questions via chat or email, a dedicated FAQ page is a smart choice.
🔧 Step 2: Add a “FAQ Accordion” or Strip in Wix Editor
How to Add a FAQ Section in Wix & Wix offers an accordion-style layout—perfect for FAQs.
Here’s how to add it:
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Open your site in Wix Editor
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Click the “+ Add” button (on the left)
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Go to “Strip” or “Interactive”
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Select “FAQ” or “Accordion” section
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Drag and drop it where you want on the page
You’ll see expandable questions that reveal the answers when clicked—this keeps your layout clean and user-friendly.
✍️ Step 3: Customize Your Questions and Answers
Once you’ve added your FAQ strip or accordion:
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Click on any question block
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Edit the text for both the question and the answer
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Repeat for each FAQ item
💡 Pro Tip: Write questions from your users’ perspective and include keywords naturally in your answers.
Example:
Q: How do I reset my Wix store password?
A: To reset your Wix store password, go to the login page and click “Forgot Password.” You’ll receive an email with instructions.
🎨 Step 4: Adjust the Design and Layout
Make your FAQ section match your site’s branding:
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Click “Design” on the strip or element
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Choose a color scheme that fits your theme
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Customize fonts, borders, padding, and hover effects
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Add icons (e.g., plus/minus) for extra clarity
Consistency matters—use the same style across all pages for a professional look.
🧩 Optional: Use Wix App Market for Dynamic FAQs
If you want more flexibility, try apps from the Wix App Market like:
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FAQ by POWR
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Elfsight FAQ Widget
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Accordion FAQ
These apps allow for:
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Multiple categories
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Searchable FAQs
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Analytics on what’s being viewed
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More design layouts
How to add:
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Go to Wix Editor
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Click Apps on the left
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Search for “FAQ”
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Click Add to Site
📱 Step 5: Optimize for Mobile
Most users will visit your site from a phone, so test your FAQ section in mobile view.
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Click the Mobile icon in the Wix Editor
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Check for spacing, font size, and easy tap areas
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Ensure expand/collapse works smoothly
Wix’s responsive design automatically adapts your layout, but it’s always smart to double-check.
🔍 Step 6: Add FAQ Schema (Advanced SEO Tip)
Want your FAQs to appear directly in Google search results?
You can use structured data (FAQ schema) by:
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Adding your FAQ section
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Using Wix’s SEO Settings or custom code area
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Inserting a JSON-LD FAQ schema snippet
This step is optional but can boost your SEO visibility with rich results.
🚀 Final Thoughts
That’s it! Now you know how to add a FAQ section in Wix using both built-in features and advanced tools. Whether you’re running a store, service, blog, or portfolio—FAQs help reduce friction, boost SEO, and support your users.
Don’t forget to update your FAQs regularly based on customer feedback and new services/products.