Easy Wix SEO Tips for Beginners

Introduction

So, you’ve created a beautiful website using Wix—now what? If no one can find your site on Google, it’s like building a store in the desert. That’s where Search Engine Optimization (SEO) comes in. The good news? Wix makes SEO simple, especially for beginners.

In this guide, you’ll learn easy Wix SEO tips for beginners to help your website rank higher, get found online, and attract the right visitors—no technical skills required!

What Is SEO and Why Is It Important?

SEO stands for Search Engine Optimization, a set of techniques to help search engines like Google understand your website and show it to people searching for related content.

Benefits of SEO:

• Brings free organic traffic to your site

• Builds credibility and trust

• Helps you rank above competitors

• Increases sales and conversions

Whether you’re running a blog, business, or online store, SEO is essential.

1. Use the Wix SEO Setup Checklist

Wix makes SEO beginner-friendly by offering the Wix SEO Setup Checklist (also known as Wix SEO Wiz). It walks you through essential steps such as:

• Adding your site name and keywords

• Setting up your homepage’s SEO basics

• Connecting your site to Google Search Console

To get started:

1. Go to your Wix Dashboard

2. Click Marketing & SEO > Get Found on Google

3. Follow the steps in the SEO Setup Checklist

This is the easiest way to kickstart your site’s SEO journey!

2. Choose the Right Keywords

Think about what your audience would type in Google to find your business. These are your keywords.

Example: If you sell handmade candles, your keyword might be “natural soy candles online.”

Tips for finding keywords:

• Use free tools like Ubersuggest or Google Keyword Planner

• Focus on long-tail keywords (phrases with 3–5 words)

• Avoid very competitive terms if you’re just starting out

Once you’ve chosen your keywords, use them naturally in your titles, content, image alt text, and page descriptions.

3. Customize Page Titles and Meta Descriptions

Every page on your Wix site should have a unique page title and meta description—these are what appear in Google search results.

How to edit in Wix:

1. Go to your Wix Editor

2. Click Pages

3. Select the page > Click SEO (Google)

4. Enter a keyword-rich title and a clear, engaging description

✅ Tip: Keep titles under 60 characters and meta descriptions under 160.

4. Use Heading Tags Properly (H1, H2, H3)

Google uses headings to understand your page’s structure.

• H1: Main title (use only once per page)

• H2: Section headings

• H3: Sub-points under sections

In Wix:

• Click on text > Choose the correct tag from “Theme Text” or “Heading”

✅ Tip: Use your focus keyword in your H1 tag.

5. Optimize Images with Alt Text

Wix allows you to add alt text to every image. Alt text describes the image to search engines and helps with accessibility.

Steps:

1. Click on the image in the Editor

2. Click Settings

3. Enter a short, keyword-relevant description

✅ Example: Instead of “image123.jpg,” write “handmade lavender candle in glass jar.”

6. Create a Mobile-Friendly Design

Over 60% of web traffic comes from mobile devices. Luckily, Wix websites are mobile-responsive by default.

Still, double-check:

• Text is readable

• Buttons are easy to tap

• Layout isn’t too crowded

Go to your Wix Editor > Click the mobile icon on the top bar to preview and edit the mobile version of your site.

7. Connect to Google Search Console

After publishing your Wix site, connect it to Google Search Console. This lets you:

• Track how your site appears in search results

• Submit your sitemap

• Monitor clicks, impressions, and keywords

In Wix:

1. Go to Marketing & SEO > SEO Tools

2. Click Site Verification

3. Follow the steps to connect to Google Search Console

8. Start a Blog (Optional But Powerful)

Blogging is a great way to target more keywords and build traffic over time. With Wix Blog, you can:

• Share updates, how-tos, or customer stories

• Use SEO-friendly blog post titles

• Add internal links to your products/services

✅ Tip: Post at least once a month to keep your site fresh in Google’s eyes.

Conclusion

You don’t need to be an SEO expert to start ranking on Google. These Wix SEO tips for beginners are simple yet powerful, and you can apply them right away—even if you’re just launching your first site.

From using the SEO Setup Checklist to optimizing images and writing keyword-rich content, Wix gives you all the tools to succeed.

Start small, stay consistent, and watch your visibility grow!